5 Practical Steps to Energize Your Organization and Bring Customer-First Engagement to Life

5 Practical Steps to Energize Your Organization and Bring Customer-First Engagement to Life

29 November 2016

Retailers with the most effective customer engagement programs have two important things in common - they leverage data and technology to better understand customer needs, and they are led by a common customer language from the CEO to the in-store staff.

Join us on December 15th at 1:00PM ET for an interactive webinar on what customer-first engagement looks like as we uncover the data, tools, practices and education necessary to adapt and grow your organization. In this webinar you will learn:

  • How to use data to better understand customer needs
  • Tips to create and embed a common customer language
  • How to show tangible change in the store
  • Methods to align processes, systems, and structures

The session will be led by David Ciancio, former VP of Loyalty at Kroger, and one of the industry’s leading experts on retail marketing and loyalty. David has developed customer strategies with retailers around the globe and brings a real-world perspective of how to transition an organization from a product focus to a customer focus.


 

Senior Customer Strategist

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