PIONEERING CUSTOMER DATA SCIENCE FOR RETAILERS & BRANDS
Latest insights, innovation and best practice from our experts around the world.
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5 December 2017
How much time do your teams spend planning promotions across systems? From inception to execution, just one offer is re-keyed up to 11 times.
7 November 2017
Retail is a highly competitive environment and it attracts highly competitive individuals.
31 October 2017
It’s a challenging time to be in retail.
25 October 2017
When reading a recent article in Retail Week about data privacy, the same types of words and language kept jumping out at me – ‘audit’, ‘regulate’, ‘process’.
17 October 2017
It’s no news to anyone that the retail sector is currently going through amazing change.
27 September 2017
A recent LinkedIn article claimed that Python has overtaken R as the lead language used by data scientists to create Machine Learning platforms.
20 September 2017
Our recent webinars on 'Succeeding in the discounters space' generated much interest from attendees wanting to understand how they can use customer data to create strategies that can help them remain competitive.
29 August 2017
Clicks are one of the oldest measures in the marketer’s toolkit.
2 August 2017
There are fewer things the human brain loves more than immediate stimulation – we are totally hard-wired to crave instantaneous payoff.