Shop on Lab

customer engagement category optimisation
supplier engagement
category optimisation
category optimisation

Shop On Lab

Position the customer at the
centre of every decision

WATCH video of youtube Shop On Lab
For retailer category and buying teams. For brand owners.

Shop On Lab

Shop on Lab empowers you to make confident, data-led decisions that improve the customer experience and grow sales. It's web-based for any-time any-place self-serve access to a vast range of customer insights relevant to retailers and brand owners alike.

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BENEFITS you can expect

Powered by best-in-class science and granular data from nearly one billion shoppers across the globe, Shop provides on-demand answers to your business questions, ensuring you always have the insight you need to offer the products, prices and media that your customers want.

Sales Customer and sales data coverage across markets
reports Simple, efficient
& relevant
Consultancy support Consultancy support – when needed

How it helps

The best insights, the best science, all in one place.

Retailers have key category insights at their fingertips, with a suite of reports available to monitor and act upon performance trends at all levels of the hierarchy.
Brand owners have access to the relevant data and insights for their categories and products.
Retailers and brand owners have a shared view, leading to effective collaboration and decision-making.

How it Works


Shop on Lab features a customisable and dynamic home page that reflects the responsibilities of the user. Once configured, this dashboard updates automatically and delivers data right on your homepage.

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Run a new report

You choose from a series of report options configured to your requirements.

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View your report

Get all your insights in one place using relevant visualisation formats, permitting access to more granular data and in-depth analysis.

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Suppliers who use customer insight from Shop on Lab in addition to market data in their presentations are way more credible than the ones that don’t.