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training courses

winning with Tesco

courses and calendar

 

very useful and insightful

gave me more confidence

a second-to-none introduction to Tesco

genuine insight not available elsewhere

it’s revealing to actually think from the customers perspective

enhanced my knowledge and made me think differently

the interactive style made the sessions easy to understand

very well structured and organised

constructive and well-informed training

courses and calendar

courses and calendar

 

This one-day workshop provides you with a unique insight into how you can work smarter and more effectively with Tesco to generate even better results. Through interaction, discussion and high levels of participation, you will learn about Tesco’s core purpose, values and strategy.

You will discover how the customer is central to everything Tesco does and how this is translated across the organisation through The Steering Wheel. You will also have the chance to experience what it is like to be part of a Tesco category team dealing with suppliers and, in doing so, gain an understanding of the roles and objectives for key category personnel.

By the end of this workshop you will be able to:

  • See how the customer is at the centre of everything that Tesco does
  • Be able to engage better with Tesco
  • Understand the Tesco strategy and gain insight into Tesco priorities
  • Have a unique insight into Tesco’s culture and values – Talk to Tesco in their own language
  • Learn how to meet the Tesco Category team – understand how they work
  • Structure projects and meetings more effectively with Tesco
  • Create a personal plan for working smarter with Tesco day-to-day

Who should attend?

This workshop has been designed for personnel at all levels who interact with Tesco and who need to understand day-to-day working best practices, as well as dealing with Tesco requirements. It is particularly beneficial for staff who are new to the Tesco account.

When?

This is a one day workshop (9:30 – 17:00).

Where?

Open workshops will be held in our conference and training facilities at Turnford Place. Each workshop is limited to 12 delegates from non-competing organisations.

Closed workshops can be held at your offices or a venue close to you and are limited up to 12 delegates.

Cost?

  • Open workshops - £400 (+VAT) per delegate
  • Closed workshops - £4,000 (+VAT) for up to 12 delegates

How to book

For bookings please email customer education

You will need to complete a registration form in full and return this to Customer Education to secure your place.

This one day workshop is an interactive, practical introduction to using key Ranging principles and recognising how the customer is placed at the heart of the decision making process.

Maximising your range for Tesco customers will help you develop a working knowledge of how Tesco range; a step by step introduction to the process involved and how suppliers can work with Tesco to achieve the best possible range for the Tesco customer.

By the end of this workshop you will be able to:

  • Integrate Tesco ranging principles and criteria as part of your ranging and merchandising plan
  • Identify when to get involved in the ranging process by understanding the process and timelines involved
  • Recognise which data sources are utilised at each stage of the Range Review process
  • Appreciate the value and importance of customer insight and how it can be used to achieve success with Tesco
  • Understand what a Tesco PGR consists of and how you can help shape PGR outcomes
  • Demonstrate how to be an added-value supplier

Who would benefit from attending?

This workshop has been designed for personnel who wish to gain an overall understanding of how Tesco range. It is particularly beneficial to those who are new to working with Tesco or Ranging.

When?

This is a one day workshop (9:30 – 17:00). Please see below for 2010 dates:

  • Wednesday 15 September
  • Thursday 7 October
  • Tuesday 23 November

Where?

Open workshops will be held in our conference and training facilities at Turnford Place. Each workshop is limited to 12 delegates from non-competing organisations.

Closed workshops can be held at your offices or a venue close to you and are limited up to 12 delegates.

Cost?

  • Open workshops - £400 (+VAT) per delegate
  • Closed workshops - £4,000 (+VAT) for up to 12 delegates

How to book

For bookings please email customer education

You will need to complete a registration form in full and return this to Customer Education to secure your place.

This half-day workshop will help you understand which dunnhumby Shop reports to use for specific business decisions. It is a practical workshop which encourages discussion and allows opportunities to interrogate and analyse real customer data derived from the Shop.

By the end of this workshop you will be able to:

  • Recognise which dunnhumby Shop reports should be used to answer a variety of business questions around category trends, ranging, new product launches and promotions
  • Identify key trends and customer behaviours illustrated in the reports
  • Demonstrate which reports Tesco use as part of key business processes

Who should attend?

This workshop has been designed for personnel at all levels who will use dunnhumby Shop and customer insight as part of their role.

When?

This is a half day workshop (9:30 – 13:30). Please see below for 2010 dates:

  • Thursday 16 September
  • Wednesday 29 September
  • Wednesday 27 October

Where?

Open workshops will be held in our conference and training facilities at Turnford Place. Each workshop is limited to 12 delegates.

Cost?

This workshop is provided as part of your dunnhumby Shop contract, therefore there is no additional cost.

Please note that once you have booked on to the workshop, our standard cancellation charge of £400 is applicable, should you cancel within 14 days prior to the workshop.

How to book

For bookings please email customer education

You will need to complete a registration form in full and return this to Customer Education to secure your place.

This one day workshop introduces a further selection of dunnhumby Shop reports which provide a deeper understanding of key customer trends and behaviours of over 16 million active clubcard users. This workshop follows on from Using dunnhumby Shop to Aid Business Decisions (Part I).

At the end of this workshop you will be able to:

  • Use a combination of key and advanced reports to analyse what is driving key customer behaviours & trends
  • Interpret insights in order to make actionable recommendations for your brands/products

Who should attend?

This workshop has been designed for personnel at all levels who will use dunnhumby Shop and customer insight as part of their role.

Pre-requisites

This workshop is only available for suppliers who have Advanced Shop contracts.

You will be expected to have attended the Using Shop to Aid Business Decisions (Part I) workshop and have a working knowledge of the reports covered. You will need to complete the E-learning modules in order to gain understanding on the basics of running and interpreting reports.

When?

This is a one day workshop (9:30 – 16:00). Please see below for 2010 dates:

  • Wednesday 22 September
  • Wednesday 20 October

Where?

Open workshop will be held in our conference and training facilities at Turnford Place. Each workshop is limited to 12 delegates.

Cost?

This workshop is provided as part of your dunnhumby Shop contract, therefore there is no additional cost.

Please note that once you have booked on to the workshop, our standard cancellation charge of £400 is applicable should you cancel within 14 days prior to the workshop.

How to book

For booking please email customer education

You will need to complete a registration form in full and return this to Customer Education secure your place.

 

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