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Seventh annual Retailer Preference Index (RPI) for U.S. Grocery

dunnhumby’s Retailer Preference Index (RPI) has been helping U.S. retailers and brands since 2017, by gathering insights from over 10,000 U.S. shoppers annually.

Retailer Preference Index for Leadership in Personalization

In this report, we reveal which grocery retailers are best-in-class at personalization, what personalization means to Customers, and which dimensions of personalization should be prioritized.

Sixth Annual U.S. Grocery Retailer Preference Index (RPI)

The dunnhumby RPI is the only approach to ranking grocers that combines customer perception with financial results. Find out who’s winning during these uncertain times.

Market Basket Bests Aldi as Top Grocery Retailer for Inflationary Times, dunnhumby Retailer Preference Index Finds

Amazon falls out of top 10 due to consumers increasingly trading eCommerce conveniences for cost savings

U.S. Retailer Preference Index: Special Inflation Edition 2022

How the struggling U.S. grocery shopper is responding to economic uncertainty and which grocers are winning   Introducing a Special…

Market Basket climbs to top spot in dunnhumby’s latest retailer preference Index

The special edition of the Retailer Preference Index focused on consumers’ reaction to rising grocery prices.

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Webinar On-Demand | Winning in eCommerce: Insights from the dunnhumby eCommerce Retailer Preference Index

The pandemic sparked a historic surge in online grocery sales, forcing retailers to quickly scale their capabilities or risk losing…

The First Japan Retailer Preference Index: Grocery Edition

Since 2018, dunnhumby’s Retailer Preference Index (RPI) has been the mechanism to prepare retailers for the evolving needs of customers…

H-E-B Edges out Amazon as the Top U.S. eCommerce Grocery Retailer, dunnhumby Retailer Preference Index Finds

dunnhumby released the inaugural dunnhumby eCommerce Retailer Preference Index (RPI), a comprehensive, nationwide study that examines the emerging $100 billion U.S. eCommerce grocery market.

eCommerce Retailer Preference Index (RPI)

Introducing the first-ever dunnhumby eCommerce Retailer Preference Index (RPI), a comprehensive, nationwide study that examines the $100 billion U.S. eCommerce…

2022 Hong Kong Retailer Preference Index (RPI)

The first Hong Kong Retailer Preference Index (RPI), is a comprehensive, nationwide study based on research of over 2,800 Hong…

Der 2021 Grocery Retailer Preference Index Deutschland

Der “Grocery Retail Preference Index” (RPI, Index zur Präferenz im Lebensmitteleinzelhandel) ist die einzige Studie ihrer Art, die eine direkte…

Webinar On Demand | Insights from the Fifth Annual Retailer Preference Index for U.S. Grocery

In a Covid world, who is winning the great Retailer Reinvention? Since 2018, dunnhumby’s Retailer Preference Index (RPI) has been…

Amazon, H-E-B, and Market Basket are the Top U.S. Grocery Retailers, dunnhumby Retailer Preference Index Finds

dunnhumby today released the fifth annual dunnhumby Retailer Preference Index (RPI), a comprehensive, nationwide study that examines the approximately $1 trillion U.S. grocery market.

Trader Joe’s Falls, Market Basket Climbs in Dunnhumby’s Latest Retailer Preference Index

ith inflation surging as 2021 came to a close, price emerged as the No. 1 driver of customer preference when it comes to where consumers get their groceries, market analyst Dunnhumby reported in its fifth annual Retailer Preference Index (RPI).

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Amazon, H-E-B and Market Basket Top dunnhumby Retailer Preference Index

Amazon Fresh, Walmart Neighborhood and Brookshire’s rise in ranks.

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The 5th Annual Retailer Preference Index: U.S. Grocery Channel Edition

By Eric Karlson, Erich Kahner and Natalia Rojas Since 2018, dunnhumby’s Retailer Preference Index (RPI) has been the mechanism to…

Brazil Retailer Preference Index 2021

Price. Assortment. Experience. Convenience. There are many levers that go into shoppers’ decision about where they buy their food. But…

Podcast | The 2021 Retailer Preference Index: Who’s winning and why

David Ciancio (00:12): Welcome everyone to this dunnhumby podcast series, all about the importance of putting your customers first, whatever…

2021 Singapore Retailer Preference Index (RPI)

The first annual Singapore Retailer Preference Index (RPI), is a comprehensive, nationwide study based on research of over 3,000 Singapore…

Global Retailer Preference Index 2021: Learnings from EMEA

What drives shoppers to choose your store or website over another? It’s a fundamental question, arguably the most important that…

Retailer Preference Index: 2021 global learnings

What drives shoppers to choose your store or website over another? It’s a fundamental question, arguably the most important that…

Retailer Preference Index: 2021 Korea Convenience Channel Edition

As South Korea adapts to the changing needs of customers in this post Covid-19 landscape, dunnhumby Korea has officially released…

dunnhumby reveals Thailand’s first Grocery Retailer Preference Index (RPI): Tesco emerged as the favourite retailer, followed by Big C and Makro

BANGKOK, Thailand — 27 January 2021 – The 2021 Thailand’s Grocery Retailer Preference Index (RPI), released by dunnhumby examines shoppers’ emotional connection with a retailer and customer behaviour in the Thai grocery retail industry.

The 2021 Thailand Grocery Retailer Preference Index

As Thailand grapples with COVID-19 after months of calm, dunnhumby Thailand has officially released Thailand’s first grocery retailer preference index…

Retailer Preference Index 2021: U.S. Grocery Channel Edition

The fourth annual dunnhumby Retailer Preference Index for U.S. Grocery (RPI) sheds light on what makes a retail winner, and…

Pandemic Propels Amazon to Top of dunnhumby’s Retailer Preference Index

Propelled by a pandemic that radically altered how consumers shop for food, raising speed and safety to critical aspects of their trust in grocers, Amazon emerged for the first time at the top of dunnhumby’s fourth annual Retailer Preference Index.

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Der 2020 Grocery Retailer Preference Index Deutschland

Der “Grocery Retail Preference Index” (RPI, Index zur Präferenz im Lebensmitteleinzelhandel) ist die erste Studie ihrer Art, die eine direkte…

Webinar on-demand | Ganar en el retail de alimentación: claves del Retailer Preference Index 2020 en España

En nuestro nuevo Índice de Preferencia del Retailer Español, nos fijamos en el sector de la distribución alimentaria que representa…

Portugal Grocery Retailer Preference Index 2020: Second Edition

In our second edition of the Portugal Grocery Retailer Preference Index (RPI), we once again seek to draw a direct…

The 2020 Thailand Self-Care and Beauty Retailer Preference Index

In this time of public health and economic emergency caused by the spread of Covid-19, we are releasing our first…

Claves del Retailer Preference Index (RPI) 2020 en España

El retail de alimentación está evolucionando rápidamente y enfrenta hoy desafíos sin precedentes en el mundo post-COVID. Si bien no…

The 2020 Korea Grocery Retailer Preference Index

In our first annual Retailer Preference Index (RPI) for the Korean grocery channel, we look at how customers are choosing…

Webinar On-demand | What Makes a Winner in Grocery: Insights from the dunnhumby Retailer Preference Index

From large traditional grocers to disruptive start-ups, the food retail landscape is diverse and expanding. While there is no single…

dunnhumby Retailer Preference Index 2020: Grocery Edition

In our third annual Retailer Preference Index (RPI) for the U.S. grocery channel, we look at the $700 billion grocery…

H-E-B Dethrones Trader Joe’s as Top U.S. Grocery Retailer in the 2020 dunnhumby Retailer Preference Index

Annual survey provides guidance to the retail industry by examining the levers for success, based on survey of 7,000 U.S. households combined with retailers’ financial performance

dunnhumby Retailer Preference Index 2019: Convenience Channel Edition

The second annual dunnhumby Retailer Preference Index for the Convenience Channel explores the $654.3 billion US convenience market. The study…

dunnhumby’s Australian Grocer Retailer Preference Index 2019: The battle for the modern grocery shopper

In dunnhumby’s first Retailer Preference Index study conducted for the Australian grocery market,  we examined closely what drives Australian shoppers…

dunnhumby Retailer Preference Index 2019: Grocery Edition

In dunnhumby’s second annual Retailer Preference Index (RPI) study, a comprehensive nationwide study, we re-examine the evolving US grocery landscape…

Unlocking the secrets of value: lessons from some of Europe’s best-perceived retailers

Discover how value perception drives grocery shopping habits in the current economic climate. Explore insights from recent research, including how factors like pricing stability, store experience, and private brands influence customer decisions. Learn from leading retailers like Lidl and Picard on enhancing value in your grocery offerings.

dunnhumby and Placer.ai strike partnership enabling retailers to unlock unique door-to-purchase customer journey insights

By combining in-store and out-of-store customer journey insights, the partnership delivers retailers and CPGs with actionable strategies in today’s highly competitive environment.

What are Graph Neural Networks, and what do they mean for retailers?

In a year dominated by the topic of artificial intelligence (AI), it’s only natural that some AI-related terms would also…

Amazon Leads U.S. Grocery Retailers in Personalization Followed by H-E-B and Kroger, dunnhumby Finds

Targeted Savings is the top driver of personalization and drives 45% of personalization-related grocery retailer outcomes.

dunnhumby RPI 2023 – I retailer preferiti per i consumatori italiani

Dopo molti mesi di inflazione ad alti tassi, come si evolve il comportamento dei consumatori nei confronti dei retailer di…

How dunnhumby is helping retailers reduce the impact of inflation on their customers

Inflation is a topic that we’ve covered a number of times over the past couple of years. From our Customer…

As categories evolve and customer needs continue to change, how do retailers keep up?

Supermarkets have changed. While the overall format has remained the same for decades, subtle shifts have also begun to alter…

¿Cuáles son las máximas prioridades para los consumidores españoles en lo que respecta a los retailers de alimentación?

Artículo #3: Impacto social y ambiental Los temas relacionados con la responsabilidad social y ambiental a menudo son secundarios para…

¿Cuáles son las máximas prioridades para los consumidores españoles en lo que respecta a los retailers de alimentación? Parte 1

Artículo #1: Variedad y Marca propia   La serie RPI (Retailer Preference Index) de dunnhumby es un programa de investigación…

How psychological traits could help shape the future for retailers and CPGs

Which of your customers are morning larks or night owls? Which are extroverts or introverts? Or which are optimists or…

Retailer Spotlight: 3 Reasons to Fear Dollar General

What can grocers do now to win with customers? With a spotlight on Dollar General, we look at things from…

dunnhumby RPI 2022 – i retailer preferiti per i consumatori italiani

In un contesto economico caratterizzato da incertezza e tassi di inflazione elevati, come si evolvono le preferenze dei consumatori rispetto…

Personalisation and NPD – how technology is shaping the retailer/brand relationship

When we think about collaboration between retailers and CPGs, we typically do so in terms of partnership working arrangements and…

Webinar On-Demand | Maximising the Value of Customer Data through Retailer / CPG Collaboration in EMEA

Wednesday 22nd September | 2PM BST The pandemic has led to ongoing changes in shopping behaviours and for many grocery…

dunnhumby study reveals leading Singapore grocery retailers, and shows lack of shopper loyalty

dunnhumby has released the first annual Singapore Retailer Preference Index (RPI), a comprehensive, nationwide study examining the Singapore grocery market.

In-house or outsource? The million-dollar question for retailers

Mark Burton looks at how FMCG marketers need to adopt an incrementality mindset in their measurement

Webinar On-Demand | Indice di Preferenza dei Retailer Italiani 2020: Cosa determina il successo nella distribuzione Italiana?

In occasione dell’evento sarà presentato il primo indice annuale di preferenza dei retailer italiani (RPI) per il canale alimentare, a…

รายงานดัชนีวัดความพึงพอใจ ในกลุ่มห้างค้าปลีกไทย (Retail Preference Index หรือ RPI)

ในช่วงเวลาแห่งภาวะฉุกเฉินด้านสาธารณสุขและเศรษฐกิจจากการแพร่ระบาดของโควิด-19 ที่กำลังเกิดขึ้นนี้ เราได้เผยแพร่รายงานดัชนีความพึงพอใจต่อกลุ่มห้างค้าปลีกไทย (Retailer Preference Index หรือ RPI) ประจำปีสำหรับตลาดค้าปลีกของไทยออกมาเป็นฉบับแรก โดยได้เก็บรวบรวมข้อมูลจากการสำรวจความคิดเห็นของนักช้อปไทยกว่า 2,000 รายต่อ 7 กลุ่มห้างค้าปลีกชั้นนำในกลุ่มสินค้าเพื่อความงามและการดูแลตนเอง ซึ่งครอบคลุมสินค้าสำหรับการปฐมพยาบาลเบื้องต้น การบรรเทาอาการปวด วิตามิน การดูแลร่างกาย การดูแลเส้นผม การดูแลใบหน้า…

Webinar On-demand | Customer First: How Retailers Can Improve Value Perception to Drive Preference and Performance

Growing competition from traditional players and new market entrants. Machine learning and artificial intelligence. The Connected Consumer. Retail has never…

Grocery 2053: A Data-Driven Gaze into The Future

Find out which long-term trends matter the most to customers by tapping into our Retailer Preference Index database which has more than 70,000 consumer survey responses conducted from 2017 – 2022.

If Perception is Reality, Grocers Need to Better Connect Base Price and Promotions

Explore how grocery retailers can better connect base prices and promotions to enhance customer perception and loyalty. Learn strategies for integrating price and promotion, leveraging customer data, and creating a unified value proposition for an improved shopping experience.

Webinar On-Demand | New Markets, Same Success: Strategies to Prevent Brand Dilution During Expansion

Wednesday, July 17 | 11:00 am EDT Is your brand equity getting lost in translation as you expand into new…

Don’t be fooled: variety matters for every format

Picture this: you’re stood in the grocery store, browsing the yoghurt aisle. In front of you, a seemingly endless selection….

The six drivers of private brand innovation

Retailers are winning with private label. Once considered by many shoppers as little more than a low-cost alternative, private label…

Only One in Five U.S. Consumers Trust Artificial Intelligence (AI), dunnhumby Study Finds

Only 20% of American consumers ‘mostly’ or ‘completely’ trust Artificial Intelligence (AI) according to the fifth wave of the dunnhumby Consumer Trends Tracker (CTT) released today.

How are economic factors affecting customer perceptions of good value?

Over the past year, our Shopper Thoughts panel has helped us understand how some of the biggest issues of the day are…

Special Report: Aldi, Lidl; Their different Trajectories in the U.S.

Aldi has grown more than any other major retailer in the past three years and is in the national headlines again…

Thirty-six Percent of U.S. Families Skipped Meals for Financial Reasons, dunnhumby Study Finds

72% of U.S. families would have difficulty covering an unexpected expense of $400.

インフレ時代のグローサリー：気づきと提案 前編

もはやインフレはニュース番組で取り上げられ、どの会議でも話題にあがり、友人や家族との食卓でも話題にあがるトピックとなりました。

Amazon, H-E-B, Costco, Sam’s Club and Walmart are Best Positioned for the Future, dunnhumby finds

• Personal finances will remain the biggest stressor for U.S. consumers and Fiscal Conservatism will be the most important trend for the next 30 years
• Retailers need to ensure today they are winning the loyalty and engagement of Generation Y and Generation Z shoppers

Realising purpose and profit in grocery retail

“Is maximising profit our only purpose? Or is there more to our business than money?” For many grocery retailers, it’s…

Americans Believe Grocery Store Profits are 14 Times Higher than Reality and Inflation Is Twice as High as Actual, dunnhumby Finds

46% of consumers surveyed believe grocery stores increased their profits in the last year

L’importanza dell’assortimento durante i periodi di inflazione

L’assortimento è un tema di importanza cruciale per i clienti italiani. Per quanto possa sembrare un’affermazione generica, si tratta di…

Die Bedeutung des Produktsortiments in Zeiten der Inflation 

Das Sortiment ist für die deutschen Lebensmittelkäufer von entscheidender Bedeutung. So sehr dies nach einer pauschalen Verallgemeinerung klingen mag, so…

Costs, the climate, and Customer First: our CPG trends for 2023

With the book now firmly closed on 2022, it’s time to look ahead to the next 12 months and what…

Prices, private brand, and powering up data: our retail trends for 2023

A new year is upon us, and with it, the opportunity to make some reasoned predictions about which issues could…

NRF 2023

Improve your performance during inflationary times and beyond   dunnhumby has the tools and solutions that can help retailers and…

How retail media helps CPGs tackle the impact of inflation

For shoppers, perception is reality. Of the many lessons that we’ve learned from our consumer facing studies over the past…

Americans Believe Food Inflation is 22.8%, Nearly 10 Points Higher than Reality, dunnhumby Consumer Trends Tracker Finds

With soaring food prices, 64% of consumers are having difficulty covering unexpected expenses

Grande distribution : Le premier facteur de croissance n’est pas celui que vous croyez

Il y a un peu plus d’un an, McKinsey & Company ont présenté 10 tendances clés qui, selon eux, détermineront l’avenir de…

Planning for ecommerce part 3: How personalisation can help protect and increase online baskets at checkout

If you have been following our series of articles looking at how grocery retailers can deliver a seamless omnichannel experience,…

Planning for ecommerce part 2: supporting a seamless experience through the digital shelf

If you read our last article on using personalisation to deliver a seamless omnichannel experience in grocery, you will have…

U.S. Online Grocery Shoppers Spend More but Struggle More Financially, According To dunnhumby’s New Consumer Data Tracker

Omnichannel shoppers spend 1.5x more on groceries than in-store only shoppers but spread their dollars to up to twice as many retailers.

Warum funktionieren Treuekarten in Deutschland nicht?

Treuekarten erfüllen zwei ganz bestimmte Funktionen. In erster Linie belohnen sie treue Kunden für ihre Treue mit Prämien, Rabatten und…

Planning for ecommerce part 1: Optimising stage one of the online shopper journey

The explosion in ecommerce and digital channels in recent times has raised expectations on retailers when it comes to their…

Four fast facts from our latest Hong Kong RPI study

The key issues that drive Hong Kong’s shoppers to choose one grocery store over another have been revealed on May…

The ‘Blah Blah Blah’ Shopper

The ‘Blah Blah Blah’ Shopper The role of technology in grocery retail is increasingly pervasive: self-checkout tills, ’just walk out‘…

Und die Gewinner sind … Headline-Ergebnisse unseres zweiten deutschen RPI

Seit Beginn der dunnhumby Retailer Preference Index (RPI)-Reihe im Jahr 2018 hat jede nachfolgende Studie dazu beigetragen, ein besseres Licht…

Podcast | Insights from the Consumer Pulse Survey, February 2022

Dave Clements (00:00): Hello everyone, and welcome to our next episode of the dunnhumby Customer First Podcast. Today’s episode, we’re…

How does customer behaviour help companies to innovate?

by Jorge Romero, Category & Store Solutions Consulting Director, dunnhumby Grocery retail is a business of choices. In a physical…

IPCon 2021 Índice de Preferência do Consumidor

Preço. Sortimento. Experiência em loja. Conveniência. Existem muitos pilares que motivam as decisões dos consumidores quando eles fazem suas compras…

Podcast | What it means to be Customer First

Dave Clements (00:09): Okay. So welcome everyone to this dunnhumby podcast series, which is all about the importance of putting…

U.S. Grocery Consumers’ Confidence is Rebounding Along with a Strong Desire for Value, dunnhumby Consumer Covid-19 Study Finds

CHICAGO, 7 April 2021 --dunnhumby, the global leader in customer data science, today released findings from a year-long worldwide study of the impact of COVID-19 on customer attitudes and behavior across 22 countries.

던험비, “편의성 & 쇼핑 경험, 편의점 선택에 가장 중요한 영향”

글로벌 고객 데이터 분석 및 솔루션 기업 던험비(dunnhumby)는 국내 편의점 고객 성향을 조사·연구한 ‘2021 던험비 한국 편의점 선호지수’ 보고서를 X일 발표했다.

ดัชนีความพึงพอใจต่อธุรกิจค้าปลีกสินค้าอุปโภคบริโภคของไทยประจำปี 2564

ในขณะที่ประเทศไทยกำลังต่อสู้กับการระบาดระลอกใหม่ของโควิด-19 หลังควบคุมสถานการณ์มานานได้หลายเดือน  ดันน์ฮัมบี้ประเทศไทยก็ได้เปิดเผยรายงานอย่างเป็นทางการเกี่ยวกับดัชนีความพึงพอใจต่อธุรกิจค้าปลีกสินค้าอุปโภคบริโภค (retailer preference index หรือ RPI) ที่ได้จัดทำขึ้นเป็นครั้งแรกในประเทศไทย การศึกษาครั้งใหม่นี้ได้สำรวจข้อมูลจากนักช้อปไทยกว่า 2,300 รายโดยแสดงให้เห็นถึงข้อมูลเชิงลึกเกี่ยวกับความต้องการของเหล่านักช้อปไทย อีกทั้งในรายงานฉบับนี้ยังได้วิเคราะห์ถึงโอกาสที่เกิดขึ้นสำหรับธุรกิจห้างค้าปลีกชั้นนำทั้ง 12 รายด้วย ข้อมูล RPI ของเราได้ชี้ให้เห็นถึงปัจจัยขับเคลื่อนความพึงพอใจต่างๆ ไม่ว่าจะเป็นคุณสมบัติออร์แกนิกและมีความยั่งยืน ความหลากหลายของสินค้า…

Baromètre 2020 dunnhumby des enseignes préférées des Français

Nous sommes heureux de vous présenter la première édition du Baromètre dunnhumby des enseignes préférées des français. Au cours des…

Avec la stabilisation de l’inflation, observe-t-on des changements dans les habitudes d’achat en France ?

Les dernières années ont été indéniablement difficiles pour les consommateurs français. Le défi le plus récent a été l’inflation, qui,…

dunnhumby unveils AI-powered Assortment solution for localised ranging

• Cutting-edge dunnhumby Assortment tool uses advanced AI to create bespoke, customer-centric product ranges and space-aware planograms
• Tesco using dunnhumby's advanced AI tools to improve customer shopping experiences through smarter product selection

No time to lose: why the future of AI-powered ranging is already here

Assortment. Ranging. Product mix. Call it what you will, it all boils down to one thing: giving customers more of…

I 6 driver dell’innovazione per la Marca del Distributore (MDD)

I retailer stanno vincendo con la private label. Una volta considerata da molti clienti poco più di un’alternativa a basso…