dunnhumbyUSA was honored recently by Cincinnati Children’s Hospital Medical Center for its outstanding corporate giving and philanthropic efforts. 

“The amount of data being produced today is an exponential multitude of what we’ve had in the past,” says Marc Fischli, chief operating officer of Dunnhumby France, the U.K.-based “customer science” firm that was so good at predicting the behaviour of Tesco’s clients that the grocery chain bought a majority stake in the company. “Now you can literally personalize the shopping experience of a household or person.”

Employee participation runs Helping Hands and a dunnhumby team is assigned to manage the relationship with each charitable organization to determine where the need is. The team must also establish goals for working together effectively and organize dunnhumby events throughout the year.

Clive Humby, a key architect of Tesco Clubcard and chief data scientist at Starcount, explains why sub-brands will prosper in the age of social media.

Hear how dunnhumby strengthened its competitive advantage, consolidated and centralized its data, and benefitted from better analysis increasing customer loyalty using Oracle Advanced Analytics and Oracle Exadata, and ZFS Backup Appliance.

The writer is global capability director for multichannel, dunnhumby, a retail analytical firm and a customer science company. Ranging, or selecting which products will be displayed on the store shelves, plays a key role in driving sales. The right ranging is about satisfying customer requirements and maximizing profitability.

Tesco is promising a technology revolution in its London stores next year – and to roll out initiative across the UK if they are a success. “We have been working closely with dunnhumby and 2014 is going to be a big year for technology,” Yaxley said. “We are going to be introducing lots of stuff, most of which will be based around convenience and speed.”

If you run a small or medium-size business, chances are you haven’t felt a need to invest in extensive customer data, relying instead on your well-honed intuition to help you hold your own against data-rich, bigger competitors. A lot of small-firm owners and managers feel that way, and in many cases they’re justifiably proud of their competitive intangibles—a gut sense of the market and the flexibility to change quickly.

The news includes a prediction that grocery stores will leverage mobile more in 2014, organizations support the debit card swipe fee ruling, and an increasing number of supermarkets are providing “personalized pricing” online or through mobile apps. Simon Hay, CEO of Dunnhumby, says that although fewer than 5 percent of offers are personalized, he expects this number to rise more than 30 percent over the next 8 years.

"The check out is still complex, costly, not terribly consumer friendly," said Simon Hay, chief executive of Dunnhumby, the customer science company owned by the world's third biggest retailer Tesco. "The biggest value is getting the return shopping trip," he said, noting that items potentially lost at check-out were small and incremental from the retailer's perspective.