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Digitalización y 'clientecentrismo', claves en el retail durante la pandemia

28 April 2020 — Food Retail

Adoptar un enfoque 'customer first' y "ser leal al consumidor" nunca había sido tan importante, vista la tendencia a comprar en menos tiendas, según dunnhumby.


El 72% de los españoles está comprando en menos tiendas debido al coronavirus

27 April 2020 — Financial Food

El 72% de los consumidores está comprando en menos tiendas y dos tercios están haciendo menos visitas a su retailer habitual, mientras que la compra online de productos de alimentación se ha incrementado en un 29%. En concreto, en España un 27% de las compras se hacen ahora de forma online frente a un 29% a nivel mundial, según la última investigación de dunnhumby.


South Korea’s online shopping rate ranks world’s second amid COVID-19

27 April 2020 — The Korea Herald

According to dunnhumby, a global customer data science company , Korea ranked second after China in the survey studying online consumption patterns, conducted with 7,677 consumers in 19 countries affected by the COVID-19 pandemic.


코로나 속 韓 온라인쇼핑 이용률 세계 2위

27 April 2020 — Seoul Economy

신종 코로나바이러스 감염증(코로나19) 발생 이후 한국의 온라인 쇼핑 이용률은 중국에 이어 세계 2위를 차지한 것으로 나타났다. 한국인 2명 중 1명 꼴로 온라인 쇼핑을 이용한 것으로 집계됐으며 배달 시스템이 잘 발달된 덕분에 사재기가 일어나지 않은 것으로 분석됐다.


ถอดบทเรียนจากจีน ค้าปลีกต้องเรียนรู้และรับมืออย่างไรในสถานการณ์โควิด-19

20 April 2020 — Marketeer Online

ธุรกิจค้าปลีก เป็นอีกหนึ่งธุรกิจที่ต้องปรับตัว และเรียนรู้ไปพร้อมกันในสถานการณ์ที่ไวรัสโควิด-19 กำลังระบาด ทั้งต้องมีสินค้าอย่างพอเพียงเพื่อกระจายสินค้าไปให้ทั่วถึงผู้บริโภค อีกทั้งยังต้องใส่ใจดูแลพนักงานในทุกกระบวนการตั้งแต่ต้นน้ำยันปลายน้ำ


How Aussie grocery retailers can adapt to the new norm

14 April 2020 — Retail Biz

Fresh food and grocery retailers and their suppliers have needed to evolve their business model to support new customer needs – be it opening hours, services, pricing, product assortment or store experience. Global leader in customer data science, dunnhumby has shared insights from online interviews conducted across 13 countries to find out how global retailers have adapted to the current crisis.


Fidelizar al cliente a partir de su comprensión

31 March 2020 — Revista Info Retail

infoRETAIL.- Los retailers están concentrando los esfuerzos en retener a sus clientes a través de la fidelización. De hecho, el 53% de los distribuidores ya utiliza los datos de los clientes para tomar decisiones basadas en ellos, como los programas de fidelización, según un estudio de Forrester, mientras que casi tres de cada cuatro (73%) consumidores asegura que es más probable que confíe en una marca que ya conoce, tal y como demuestra un informe de Ipsos.


Our post-coronavirus world: How tech is influencing which new habits will stick

28 March 2020 — Venture Beat

Over the last few weeks, as the coronavirus has swept across the globe, we have all had to dramatically adjust our daily lives. Even those of us who have worked remotely before find this new level of detachment a significant adjustment.


A Price and Promotion Pandemic

27 March 2020 — Winsight Grocery Business

COVID-19 has delivered a big but delicate sales boom that’s highlighted emotion


Comemorando 10 anos na América Latina

17 March 2020

Este ano a dunnhumby comemora 10 anos na América Latina e ao alcançamos esse grande marco, gostaria de compartilhar meus agradecimentos e algumas reflexões sobre a jornada que tivemos juntos.


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