Solving retail challenges - how brands can get better return on their media investment

How brands can get better return on investment from their media

Solving retail challenges - how brands can get better return on their media investment

31 January 2018

The media industry is undergoing big changes - impacting how brands measure the effectiveness of their media investment. Hear from Adam Smith,  Head of Media Strategy at dunnhumby, about why customer centric media planning is essential for retailers and brands.

 

Liked this video?

Watch the rest of the Solving Retail Challenges series here.

  Back to all content

Head of Media Strategy