Are you ready for the Customers of the future?
Since 1989 dunnhumby has been analysing Customer behaviour to help retailers prepare for the future. We’ve witnessed some enormous changes in the retail industry over the past 30 years, from what people eat, to how they shop. So what’s on the horizon for the future of customer experience?
David Clements, dunnhumby’s Global Head of Retail, shares his views on the trends, challenges and opportunities that retailers and consumers will be facing over the next 30 years in retail.