Make smart merchandising decisions that put your customer first
Grow profitable sales with real-time scenario modelling & optimisation
Promotions Forecasting enables retailers to accurately model, forecast, and plan effective promotions to drive sales and profit growth while rewarding Customers with engaging offers.
A data-driven, scientific approach to making decisions about promotions means you can maximise forecasting accuracy, minimise risk and avoid ineffective promotions.
Powered by the best-in-class Customer Data Science, it helps accurately model and forecast the effects of different promotions, and understand their impact on your Customers and their baskets: