Tesco Retail Media Academy

Tesco Retail Media Certification

The Tesco Retail Media Certification, open to all, was created to inspire and teach marketers about the power of retail media and how it can be used to help supercharge media plans and drive incredible results.

The eCourse will help participants to –

Understand what is driving retail media’s stratospheric rise, what a retail media network is and how it has become a brand marketing essential.
Discover the dynamics of the UK grocery market and how actionable insights from Clubcard fuel everything we do.
Learn how Tesco Media and Insight Platform provides media solutions that enhance the customer experience, close the marketing loop, and leverage the scale, precision and reach of Tesco.

Why get certified?

Power up your proficiency

From retail media fundamentals through to in-depth guidance on Tesco Media and Insight Platform's products and capabilities, our certification programme has everything you need to boost your skills.

Showcase your expertise

Your completion certificate and email badge added to your LinkedIn profile and email signature will tell your colleagues, peers, and prospective employers that you have a detailed understanding of the retail media landscape and Tesco as a leading retail media network.

Get ahead of the game

Retail media is the world’s fastest-growing advertising discipline. Completing the certification will give participants the knowledge they need to stay one step ahead as the industry continues to grow and evolve.

FAQs

Is there a cost to participate in the certification?

No, the Tesco Retail Media Certification is a free course.

Do I need to work for a brand or media agency to take the course?

No, the Tesco Retail Media Certification is open to all.

How long will it take to complete the course?

Naturally, course completion times vary from person to person. The whole course takes an average of 1–2 hours to complete. A participant's progress will be saved when they exit the course and can be resumed at a later time.

Is there a time limit for completing the course or individual modules?

There is no time limit for completing the course or individual modules.

Do I need to complete the modules in order?

Yes. The Tesco Retail Media Certification is designed to give you a comprehensive understanding of the retail media industry and Tesco Media, with each module building on the last. You must complete all modules to receive your certification.

How do I earn the certification?

To earn the certification, participants must complete seven bite-sized modules and a 20-question multiple-choice final assessment, achieving a passing score of 80%.

What do I receive for completing the certification?

Participants will receive a certificate, a "Tesco Retail Media Certified" LinkedIn graphic, and an email badge. These can be downloaded from the Completed Courses section of a user's profile and the Additional Resources section of the course.

Where can I share my certification?

We recommend adding the certification to the Training and Certifications section of your LinkedIn profile via the share option in the Completed Courses section of your profile.

Participants can also use the "I'm Tesco Retail Media Certified" LinkedIn graphic and share their achievement using the hashtag #TescoRetailMediaCertified. An email badge is also available for use in email signatures.

Will my certification expire?

Yes. The certification is valid for two years from the date of issue.

I'm having trouble creating an account – what do I do?

If you have access to dunnhumby Shop, you won't be able to create an account for the Tesco Retail Media Academy using the same business email address.

You can access the Tesco Retail Media Certification via the Shop Education tab in dunnhumby Shop, which links to the dunnhumby Client Learning portal.

Alternatively, you can create an account for the Tesco Retail Media Academy using a personal email address.

If you experience any other issues when creating an account, please email:
tescoretailmediaacademy@dunnhumby.com

Register now and earn your badge

Get in touch and learn how we can supercharge your marketing using customer data insights.

Contact us

If you have any questions about the certification, send us an email and a member of the team will respond to your query.

Submit query