Who we are
We bring together AI, data science, deep insight, and a collaborative approach to help brands and retailers connect with customers in a changing world.
The dunnhumby story
Spanning over three decades, we’ve led the industry with a distinctive approach. Customers expect seamless, personalised experiences at every step. That’s where our difference matters. We serve as the intelligence layer, helping you reach your customers by turning complex data into confident decisions.
How? With decades of retail experience, advanced targeted, advanced AI, analytics and customer-first, strategies, grounded in expert consultancy. We go on the journey with you, understanding your challenges, opportunities for better understanding, deeper collaboration, sharper performance, and lasting growth today and tomorrow.
See our case studies for the proof. We’re here to help you deliver for your customers, adapt to what’s next, and keep up with how people really shop.



35+ years
of experience in customer data
600bn
global retail sales analysed
25,000
retail professionals using our tools
500mn retail transactions
processed a week

Innovation at dunnhumby is the outcome
Our solutions are grounded in science. That’s everything from planning campaigns and curating shopping experiences to analysing impact and forecasting. We prioritise tools, methods, and partnerships that help brands and retailers adapt, grow, and stay ahead of changing customer needs with the right combination of science, AI, and our people.

Over coffee or call it’s up to you.
Let’s talk about how our approach can deliver success for your customers, suppliers and your business.












