Media Centre

Keep up to date with company news, customer and partner announcements, industry insights, awards and more.

dunnhumby and Virtual Store Trials partner to deliver virtual retail scenario testing

20 September 2018

Solution enables retailers and brands to test retail scenarios in front of real customers in a virtual environment

LONDON, UK – September 20, 2018 – Consumer taste and demand change at lightning speed. For brands and retailers, the ‘race is on’ to keep up by constantly innovating products and approaches to retain and grow their customer base. To succeed in this rapidly evolving market place – retailers and brands need to max the marketing mix with a razor-sharp focus on minimising time to market and costs associated.

DMEXCO 2018: dunnhumby media is a GO!

19 September 2018

Our first time at DMEXCO was exciting! Why? Because a) For the first time we accompanied Sociomantic, our programmatic technology at this event; b) we announced the release of dunnhumby media; and c) our booth was always full!

DMEXCO is the meeting place for key players shaping today’s digital business, marketing, and innovation. It’s a community of industry leaders, tech pioneers, and marketing and media professionals setting the digital agenda.

Dunnhumby And The Future Of Supermarket Data

17 August 2018 — a.list

Every time you use a supermarket loyalty card, you’re doing more than getting discounts—you’re giving away data. British firm Dunnhumby is one of the best-known pioneers of data-aggregating supermarket loyalty card programs thanks to groundbreaking work with Tesco in the UK...

Retailers Set Sights on Facebook, Google Ad Revenue

26 July 2018 — U.S. News

Are we entering a new golden age of retail? Read what Guillaume Bacuvier, dunnhumby CEO, had to say about data, media and advertising. 

JDA and dunnhumby Partnership Continues to Evolve

23 July 2018 — RIS News

Last year JDA and dunnhumby combined their industry-leading expertise to provide their customers with deep analytics insight melded with actionable merchandising strategies and decisions. The partnership continues to evolve and the two solution providers are collaborating to drive both the industry and their individual capabilities forward.

Retailers need to start thinking about data privacy beyond compliance says dunnhumby

3 July 2018

Customer data science expert dunnhumby believes that retailers must consider how to address the challenges and opportunities of the changing data privacy landscape if they are to stay ahead of the competition.

LONDON – July 3, 2018 – New research conducted by dunnhumby reveals that retailers have been so focused on compliance and the threat of hacking that many are failing to consider the wider implications of growing consumer awareness, not just of data privacy rights, but of the value of their personal data.  

dunnhumby Grows by ‘Democratizing Customer Data Science’ and Leveling the Playing Field for Retailers and Other Businesses

30 May 2018

Following strategic directive by company’s new CEO, dunnhumby grows its global client base over 25 percent in just one year

Consumer data can make or break retailers. dunnhumby helps stores know their customers.

29 May 2018 — Chicago Tribune

View original article or video here.

The world of commerce is increasingly built on customer data, and for some retailers, it’s adapt or die.

dunnhumby Acquires Aptaris to Help Retailers Compete in the Data-Driven Economy

16 May 2018

Acquisition powers more effective, efficient pricing and promotions leveraging dunnhumby’s customer data science

4 Ways Marketers Can Avoid Wasting Their Data’s Potential

14 May 2018 — Adweek

It may not be rocket science, but it is data science. Define your value proposition

Gathering data isn’t the hard part; figuring out which data to pay attention to is, says Jose Gomes, managing director of North America for dunnhumby, a global customer data science company. Gomes says the best way to identify the data that makes a difference is to start by defining your organization’s unique value proposition.