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Data Consulting
Leverage real value from your data assets
A holistic approach to understanding and growing your data estate
Large and small clients around the world know the value of data – and most consumer-facing businesses are already rich in this asset. Yet many lack the tools and the strategies to turn data into meaningful insight, or to use this insight to shape strategic decision- making. With Data Consulting from dunnhumby, retailers can overcome these hurdles. Using a unique mix of expert consultancy, data analysis techniques and advanced technologies, you can build and implement a strategy that drives real results across business strategy, data governance, data architecture, defining your customer data and creating the right team fit and ways of working.
The value of Data Consulting
Whether you’re a commercial director seeking higher margins, a CMO hoping to improve marketing outcomes, or a loyalty director looking to understand Customer drivers, data is the answer.
- Understand how to extract value from your data and make better, data-driven business decisions
- Unlock crucial information to turn insight into strategy and surface new opportunities
- Increase ability for your business to run advanced analytics
- Govern data more effectively and manage risk confidently
- Streamline data technologies to improve efficiency
Our Data Consulting provides an end-to-end process that helps you grow your data capabilities, taking a holistic view of how data fits within your business to design and execute solutions that empower you to use data more efficiently.
Quick wins
Establish and implement small changes that lead to big impact
Rigorous frameworks
Develop and design better frameworks for more effective data governance
Data quality
Fix errors within your data to improve the accuracy of the insights it creates
Data architecture
Define and deploy best-in-class technical architecture, tailored for your business
Data governance & privacy
Reduce the risk and increase the visibility of your data by implementing a trusted data governance framework
The Data Strategy Healthcheck creates recommendations for action based on a thorough assessment of your current data estate. It identifies opportunities for both “producers” and “users” of your data across content, technology, and processes. The Healthcheck is the key enabler to creating a trusted data asset and platform which powers your data-driven approach.
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Audit and review your strategy
Are you making decisions by gut feeling or by your data? Know your strengths and weaknesses in your data
Identify gaps
Uncover and fix complications that could be impacting business processes
Take action
Implement quick wins, building towards and supporting your long-term goals
Drive change
Working together to deliver the necessary changes for maximum impact
Bring your data strategy to life with Data Strategy Execution, leveraging dunnhumby’s experience of over 30 years building data solutions across global industries. Helping you turn strategy into reality through detailed data, technology and process design, development, deployment, and training to ensure your organisation can take full advantage of your data estate.
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Own and manage
Empowering you to be in charge of the estate to capitalise on your data assets
Unlock value
Increase the value of data assets for internal use and external monetisation
Master Customer data
Truly understand, identify and connect with your Customer through multiple channels
Innovate and grow
Drive data adoption and the use of industry best practices across all areas of your business
Customer Stories
The latest insights from
our experts around the world
Getting ready for 2025: what our latest Consumer Pulse tells us about the 12 months to come
UK Brand Preference Index 2025
Eight essentials for personalisation success
Learn more about maximising the value of your data.
Contact us