At the recent Consumer Goods Forum Global Summit in Vancouver, dunnhumby chief executive Guillaume Bacuvier gave a presentation on why data monetisation could be a ‘wi

By David Ciancio

The 'Trade 360' campaign, carried out in partnership with Raia Drogasil and Hypera Pharma, saw sales quadruple through enhanced customer engagement.

Für viele Unternehmer ist es eine Herausforderung, die richtigen Schwerpunkte für Investitionen zu identifizieren.

Campaign's global technology editor Omar Oakes, hosted a dinner at London's Belowzero Ice Bar in partnership with dunnhumby media to find out.