News

Media Centre

Keep up to date with company news, customer and partner announcements, industry insights, awards and more.


JCDecaux To Target Shoppers With 400 digital Screens Outside Tesco

1 July 2013 — BRAND REPUBLIC

Advertisers will soon be able to target shoppers by day of the week and time of day through new digital screens being erected outside 400 Tesco stores, outdoor specialist JCDecaux has revealed.


Goodbye Mass Mailings: Technology And Targeted Direct Mail

1 July 2013 — BUSINESS 2 COMMUNITY

When Macy’s Inc. wanted to improve sales from its catalog, the company turned to dunnhumby, an analytics firm specializing in giving customers personalized shopping experiences.


Advertisers Push for Data to Measure Audiences in Multiple Channels

1 July 2013 — DATA INFORMED

The multichannel model is where the future is headed, said Justin Petty, vice president of global media solutions and partnerships at dunnhumby. Justin was a panelist at Wharton's School's Future of Advertising Program which explored innovations in measuring effectiveness.


Duke of York Visits Ealing's dunnhumby

24 June 2013 — EALING GAZETTE

Prince Andrew has visited the Ealing headquarters of dunnhumby - one of the largest employers in the borough. The Duke of York was introduced to data scientists at the firm in Uxbridge Road, as met graduates and interns to discuss the graduate trainee programme.


Sir Terry Leahy: Retailers Must Use Their Data To Give Customers What They Want

21 June 2013 — INTERNET RETAILING

In a world where the customer demands that brands are "ubiquitous but under their control," retailers must learn to use the data in their businesses to give customers what they want if they are to prosper.


Marketing News Bytes: dunnhumby Acquires Standard Analytics

20 June 2013 — DIRECT MARKETING NEWS

dunnhumby absorbs Standard Analytics (SA), a company specializing in machine learning and analytics with a focus on sales forecasting.


dunnhumby Buys Standard Analytics

18 June 2013 — RESEARCH

dunnhumby said the acquisition would allow it to offer clients greater understanding of customer purchasing patterns and behaviours through Standard Analytics’ predictive sales modeling and real-time out of stock alerts.


dunnhumby Acquires Standard Analytics LLC

18 June 2013 — Yahoo! Finance

dunnhumby, the world’s leading customer science company, acquired Standard Analytics (SA) LLC, a pioneer of machine learning and advanced analytics focused on sales forecasting, to bolster the company’s existing algorithms portfolio. The Standard Analytics brand name will cease to exist, while its technology and key personnel will be absorbed by dunnhumby. Terms of the deal were not disclosed.


Fast-Food Chains Like McDonald's Corporation Lack Customer Loyalty, Unlike Starbucks And Panera Bread

13 June 2013 — INTERNATIONAL BUSINESS TIMES

When it comes to service, McDonald's Corporation’s customers just aren’t lovin’ it. After posting its first monthly same-store sales decline in nine years last October, the world’s largest restaurant chain started to push its workforce to provide service with a smile.


'Unknown Unknowns' Are The Future Of Data Science

12 June 2013 — COMPUTING

"Unknown unknowns" are going to form a significant part of the "rosy" future for data science and data scientists, according to Giles Pavey, head of data science and innovation for dunnhumby, an analytics consultancy whose clients include the likes of Tesco, Coca-Cola and Unilever, some of the biggest companies in the world.


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