Índice de Preferencia del Retail en Salud & Bienestar México 2025
17 June '25
17 June '25
El Índice de Preferencia del Retail (RPI) es un estudio anual desarrollado por dunnhumby que clasifica a los retailers según las preferencias de miles de compradores. Basado en una metodología global aplicada en países como Estados Unidos, Canadá, Brasil, España, Italia, Colombia y México, el RPI combina percepciones emocionales con comportamientos de compra para revelar qué retailers logran construir relaciones más sólidas y sostenibles con sus clientes.
Esta nueva edición, enfocada en la vertical de Salud y Bienestar en México, revela:
Los retailers incluidos en el RPI que estén interesados en recibir sus resultados personalizados pueden contactar a dunnhumby en:
https://www.dunnhumby.com/contact/
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