Webinar On-demand | Capitalising on the Convenience Trend
The convenience channel in the UK is forecast to grow exponentially over the next five years, and the implications of Covid-19 have only served to accelerate this growth. However, the lack of available actionable insights has previously made it difficult to drive sales collaboratively within this channel, particularly within symbol groups and independents.
The live webinar took place on 26 November 2020. Watch the recording to learn about:
- Recent trends within the convenience channel and the impacts of Covid-19
- Shopper's missions that need to be fulfilled within convenience retailing
- How brands can support retailers in taking Customer-First decisions to retain new customers and grow revenue
- David Clements: Global Retail Director, dunnhumby
- Gerry Hooper: Managing Director, In-Touch Group