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Webinar On-Demand | L’opportunità dell’ In-Store Retail Media
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Martedì 22 novembre 2022 - ore 11.00
Nel contesto attuale, dominato dall’incertezza e dagli effetti indotti dall'inflazione, l’In-Store Retail Media, ovvero la comunicazione privilegiata dei brand all’interno dei punti vendita, assume una rilevanza davvero speciale. La partnership tra Carrefour Links Italia e dunnhumby media nasce con l’ambizioso obiettivo di valorizzare al meglio la comunicazione dei brand nell’esatto momento della spesa.
Il webinar ha trattato i seguenti temi:
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