dunnhumby Colombia

 

dunnhumby Colombia

Acerca de dunnhumby Colombia

dunnhumby se estableció en Colombia en 2010 como parte de una colaboración con Casino International. Al trabajar estrechamente con el Grupo Éxito, el retailer número uno en Colombia, dunnhumby pone a los clientes en el centro de las decisiones comerciales del Éxito, y de las de sus proveedores. Juntos, desarrollan ideas basadas en el comportamiento de compra de más de tres millones de personas cada semana. dunnhumby Colombia trabaja con tres de los negocios insignia en Colombia (Éxito, Carulla y Pomona), permitiendo que los retailers y proveedores (Nestlé, Unilever, P&G, Colgate, Grupo Nutresa, Kellogg's y Kimberly-Clark, entre otros) utilicen este conocimiento para ofrecer una mejor experiencia de compra y un marketing más relevante para sus clientes.

El equipo de dunnhumby tiene una gran experiencia tanto a nivel internacional como local, la cual garantiza que el surtido, los precios, las promociones y otras decisiones del sector retail satisfagan las necesidades y los deseos de los clientes, quienes retribuyen esa lealtad con la suya, comprando un producto más, una vez más o, en palabras simples, aumentando el valor de marca de los clientes.

dunnhumby Colombia opera desde las oficinas centrales del Éxito en Medellín y Bogotá, y ha trabajado con al menos 12 de las 20 principales empresas de bienes de consumo empacados (CPG, por sus siglas en inglés) en Colombia.
 


  Oficinas

Bogota

Carrera 59A N 79 30
Bogota D.C.
Cundinamarca
Colombia

Establecida en: 2010

Director General: Sebastian Duque

Cantidad de dunnhumbianos: <15


Medellin

Carrera 48 #32b Sur 139
Office 909
Envigado
Antioquia
Colombia

Establecida en: 2010

Director General: Sebastian Duque

Cantidad de dunnhumbianos: 35-40

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  Clientes

dunnhumby Client - ShopRite Supermarkets retailers
dunnhumby Client - Grupo Éxito Almacenes Éxito S.A. largest South American retail company
dunnhumby Client - X5 Retail Group, a leading Russian food retailer, supermarkets and hypermarkets
dunnhumby Client - SMU analytics - Customer Data Science
dunnhumby Client - Coop Norge, leading consumer co-operative retail business within grocery, general merchandise and DIY
dunnhumby Client - Canadian food retailer Metro has selected dunnhumby to serve as the customer data science, loyalty and software partner
dunnhumby Client - Homeplus - a Korean discount store retail chain
dunnhumby Client - Tesco plc trading as Tesco, is a British multinational groceries and general merchandise retailer
dunnhumby Client - Coca-Cola, or Coke - a carbonated soft drink manufactured by The Coca-Cola Company see benefits for brand tracking with new Brand Position report from dunnhumby
dunnhumby Client - AutoZone, Inc. is an American retailer of aftermarket automotive parts and accessories
dunnhumby Client - RD (or RaiaDrogasil) is the largest drugstore company in Latin America by revenue and market capitalization
dunnhumby Client - Raley's Supermarkets - family-owned supermarket chain operates stores under the Raley's, Bel Air Markets, Nob Hill Foods, Food Source and Market 5-ONE-5 banners
dunnhumby Client - Meijer Inc. is an American supercenter chain throughout the Midwest
dunnhumby Client - Monoprix S.A. is a major French retail chain
dunnhumby Client - GlaxoSmithKline plc is a British pharmaceutical company headquartered in Brentford, London
dunnhumby Client - The Kellogg Company, doing business as Kellogg's, is an American multinational food-manufacturing company
dunnhumby Client - Kimberly-Clark Corporation is an American multinational personal care corporation that produces mostly paper-based consumer products
dunnhumby Client - General Mills, Inc., is an American multinational manufacturer and marketer of branded consumer foods sold through retail stores
dunnhumby Client - Nestlé S.A. is a Swiss transnational food and drink company
dunnhumby Client - L'Oréal S.A. is a French personal care company
dunnhumby Client - GPA - dunnhumby stimulates their thinking to build effective multi-channel strategies
dunnhumby Client - P & G - Analysing data from millions of Customers across the country
dunnhumby Client - Mondelēz International, Inc., is an American multinational confectionery, food, and beverage company
dunnhumby Client - Unilever is a British-Dutch transnational consumer goods company
dunnhumby Client - McDonald's is an American fast food company
dunnhumby Client - Danone S.A. is a French multinational food-products corporation