dunnhumby China

 

邓韩贝中国

关于 邓韩贝中国

邓韩贝中国,拥有近30年全球最佳实践经验、中国本土10年积累,及国内大型零售合作伙伴的资源优势。我们随势而变、不断创新,致力于为中国消费者打造卓越消费体验、为广大零售商及品牌商提供可落地的解决方案,为中国零售行业的发展与变革助力。

邓韩贝中国拥有独立研发中心和本土专家团队,从技术算法、软件工具、咨询服务、媒体解决方案等多方面为客户持续创造竞争优势、为消费者打造卓越的千人千面购物体验。

2017年,dunnhumby邓韩贝与华润万家成立合资公司,致力于持续为国内广大零售商和品牌方提供专业的顾客数据科学,为消费者创造更好的消费体验,为中国零售、快消及大数据行业的发展与变革助力。

与零售商和品牌商合作共赢 —— 专为中国打造的产品

  •   品类管理
    x

    品类管理

    数据驱动品类决策,节省成本提高效率

    • Shop on Lab: 高端定制化网页版数据洞察平台 [更多]
    • Shelf Review: 分析顾客购买决策树/需求和品类表现,进而优化产品组合的工具
    • Category Performance Report: 为供应商量身打造的品类业绩表现报告
    • 咨询服务: 360°既有数据“体验”与优化
  •   价格与促销
    x

    价格与促销

    优化顾客价格感知,催生企业竞争优势

    • PriceStrat
    • Promotions Forecasting
    • Promotions Analytics
    • DM Toolkit: 优化零售商海报选品工具
  •   顾客洞察
    x

    顾客洞察

    深度剖析顾客行为,用顾客洞察驱动战略决策

    • Shop on Lab: 高端定制化网页版数据洞察平台 [更多]
    • Category Performance Report: 为供应商量身打造的品类业绩表现报告
    • CKPI: 定期跟踪零售商关键业绩指标工具
  •   数据策略
    x

    数据策略

    将数据资产价值最大化的咨询服务

    • 咨询服务: 360°既有数据“体验”与优化
  •   零售媒体
    x

    零售媒体

    用线下交易数据驱动广告闭环,整合媒体解决方案

    • 数据驱动零售商媒体资源变现
    • 基于数据的顾客洞察及画像
    • 360度全渠道精准触达
    • 精准广告,精准优惠券和互动式解决方案
    • 活动后颗粒度精细到个人的效果测量
    • 全面提升顾客体验

    渠道:

    • 精准优惠券
    • 零售商店内媒体资源位
    • 腾讯广告代理,精准线上广告引流到门店和到家平台
    • 惠贝贝——微信小程序
 

  公司地址

上海

长宁区长宁路1133号长宁来福士T1 2301室

电话: +86 21 6029 0880

深圳

罗湖区湖贝路1030号2楼

业务咨询:
Joey Chan

成立于: 2008年

总经理: 陈俊良

邓韩贝中国在上海、深圳两地设有办事处。我们的团队精诚团结、朝气蓬勃、多元融合,致力于运用数据科学帮助企业转型为“以顾客为中心”,用数据及洞察驱动决策,推动客户业绩的健康增长。
 

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  全球客户

dunnhumby Client - ShopRite Supermarkets retailers
dunnhumby Client - Grupo Éxito Almacenes Éxito S.A. largest South American retail company
dunnhumby Client - X5 Retail Group, a leading Russian food retailer, supermarkets and hypermarkets
dunnhumby Client - SMU analytics - Customer Data Science
dunnhumby Client - Coop Norge, leading consumer co-operative retail business within grocery, general merchandise and DIY
dunnhumby Client - Canadian food retailer Metro has selected dunnhumby to serve as the customer data science, loyalty and software partner
dunnhumby Client - Homeplus - a Korean discount store retail chain
dunnhumby Client - Tesco plc trading as Tesco, is a British multinational groceries and general merchandise retailer
dunnhumby Client - Coca-Cola, or Coke - a carbonated soft drink manufactured by The Coca-Cola Company see benefits for brand tracking with new Brand Position report from dunnhumby
dunnhumby Client - AutoZone, Inc. is an American retailer of aftermarket automotive parts and accessories
dunnhumby Client - RD (or RaiaDrogasil) is the largest drugstore company in Latin America by revenue and market capitalization
dunnhumby Client - Raley's Supermarkets - family-owned supermarket chain operates stores under the Raley's, Bel Air Markets, Nob Hill Foods, Food Source and Market 5-ONE-5 banners
dunnhumby Client - Meijer Inc. is an American supercenter chain throughout the Midwest
dunnhumby Client - Monoprix S.A. is a major French retail chain
dunnhumby Client - GlaxoSmithKline plc is a British pharmaceutical company headquartered in Brentford, London
dunnhumby Client - The Kellogg Company, doing business as Kellogg's, is an American multinational food-manufacturing company
dunnhumby Client - Kimberly-Clark Corporation is an American multinational personal care corporation that produces mostly paper-based consumer products
dunnhumby Client - General Mills, Inc., is an American multinational manufacturer and marketer of branded consumer foods sold through retail stores
dunnhumby Client - Nestlé S.A. is a Swiss transnational food and drink company
dunnhumby Client - L'Oréal S.A. is a French personal care company
dunnhumby Client - GPA - dunnhumby stimulates their thinking to build effective multi-channel strategies
dunnhumby Client - P & G - Analysing data from millions of Customers across the country
dunnhumby Client - Mondelēz International, Inc., is an American multinational confectionery, food, and beverage company
dunnhumby Client - Unilever is a British-Dutch transnational consumer goods company
dunnhumby Client - McDonald's is an American fast food company
dunnhumby Client - Danone S.A. is a French multinational food-products corporation