How to Win in the Age of New Value

30 November '20

In terms of global impact, few events in living memory have been as domineering as the COVID-19 pandemic. The societal, behavioural, and economic changes brought about by the outbreak have prompted retailers and Brands around the world to rip up their rulebooks and react in real-time to an ever-changing set of Customer needs.

As global economies begin to contract, we believe that retailers around the world will need to focus on seven key areas in order to create positive value perception with their Customers.

This report explores how over the coming months, value will become ever more important for Customers, and retailers must act quickly and decisively to deliver the greatest value they can.

Download this report to find out more about:

  • Base Prices
  • Promotions
  • Personalised O­ffers
  • Private Brands
  • Assortment
  • Store Experience
  • Communications

Download Report

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