Collaborate with suppliers and benefit from customer data & insight to maximise sales and profit
A combination of award-winning insight and media consultancy tools and software products used by buying and merchandising teams to enable richer supplier contribution towards category optimisation and customer engagement. This collaborative approach delivers both incremental supplier revenue and +2 to +10% in like-for-like annualised sales growth per category.
Supplier Engagement consists of three modules that support insight commercialisation with suppliers and three modules that support media commercialisation with suppliers. These can all be aligned to your existing category management and customer-engagement efforts.
|Insight Commercialisation||Media Commercialisation|
|Supplier range engagement||Supplier core owned media engagement|
|Supplier end to end collaboration||Supplier end to end media plan|
|CPG consulting on key selling items||CPG digital media|
Check some of the most inspiring achievements and testimonials by dunnhumby clients.
1,150+ stores and 1.5m members. Has partnered with dunnhumby for seven years.
Africa’s largest retailer with 1000+ stores and 27m customers. Has partnered with dunnhumby for over three years.